Italy is known for its food. But that does not make Italians immune from eating disorders. And they are not taking that lightly. In fact, they are mounting a full scale attack.

According to news sources, Italian authorities are mounting a $1.5 million campaign against a growing epidemic of anorexia and other eating disorders in a country known for its fashion industry and image consciousness.

The Italian Ministries of Health and Sports are aiming the project at schools and the media, providing guidelines for magazines, television, radio and Internet sites to discourage ultra-thin beauty ideals.

“Anorexia and bulimia have been for many years diseases that have not been recognized as such. It was sort of a veil of unspoken and unrecognized problems,” said Giovanna Melandri, minister for young people and sports.

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